Driven by else’architects & somethin’else, Else Lab is an unconventional studio that searches for ‘else’ infusions to subtly inform the design of spaces, products & brands.

Architecture
Interior
Landscape
Branding
Product

An Architectural & Interior Design Studio, focused on breaking the boundaries between architecture, design, nature, and art.

It’s where it all started; else’ architects are the heartbeat of Else Lab.

We explore how elements from everyday life can be elevated, translating to designs never being bound to mere physicality.

We aim to deliver the services below by using our own design formula:

– Architecture
– Interior
– Landscape

A Creative and Strategy-Based Brand Design Studio, for ambitious brands and creators.

It’s all in the name, Somethin’ Else is the result of a formula that connects brand to culture, enabling purposeful brand experiences & growth.

We aim to deliver end-to-end solutions through a customized service offering brand strategy, identity & communication.

– Brand Strategy
– Brand Identity
– Brand Communication Strategy

An Architectural & Interior Design Studio, focused on breaking the boundaries between architecture, design, nature, and art.

It’s where it all started; else’ architects are the heartbeat of Else Lab.

We explore how elements from everyday life can be elevated, translating to designs never being bound to mere physicality.

We aim to deliver the services below by using our own design formula:

– Architecture
– Interior
– Landscape

A Creative and Strategy-Based Brand Design Studio, for ambitious brands and creators.

It’s all in the name, Somethin’ Else is the result of a formula that connects brand to culture, enabling purposeful brand experiences & growth.

We aim to deliver end-to-end solutions through a customized service offering brand strategy, identity & communication.

– Brand Strategy
– Brand Identity
– Brand Communication Strategy

The word Alchemy is derived from Al-Kymia, Arabic for Chemistry,which in turn is derived from Kyme(Egypt), the black land.

Alchemyis an esoteric art and science that had unmistakably originated in Egypt as it is etymologically evident from Kyme.

ALCHEMY GROUP Founded in 1997, by Karim Mekhtigian, Alchemy Design Studio started as an interior, product & brand design office. A few years later, Mohamed Fares joined in as his business partner and together with their third partner Emy Hussein, they expanded the studio’s creative journey.